Reflecting on this post, I understand that I'm scatterbrained. I don't follow my own advice to clients: that is, to stay consistent and blog about one umbrella topic. This for some reason isn't satisfying for me - I find it much more exciting when I have a plethora of topics to write and comment about. The Ash Tree especially does bounce around a lot - I use the blog to promote several different things: first of which is my creative businesses, which are my wedding calligraphy business, talking about my handmade jewelry line, and my products available at 6 In the Shipyard.
Photo Courtesy of elhawk, Flickr |
When nothing creative is happening once per week, I usually throw up some content on a recent experience I've had living in Boston, or recently completed book review. Sometimes my online marketing work even spills over, and I write posts on marketing tips or how to improve your business. Could all this be even more random?
When not trying to promote my business through content and new projects, I guess I just try to write about what I would want to read. I know some people write rambling thoughts about things that no one finds important (no offense, guys. God knows this is one of those posts.) So I try to stay more informative than opinionated.
My next step is to try and foster more online relationships, phase 2 of my online marketing advice that I don't take. I of course respond when I get comments on my blog posts, but generally these are few and far between. I'd like to change that: I'd like to have more of a conversation.
So what do you think? Is the Ash Tree a relate-able, believable online persona? Or am I just a crazy person who's all over the place and needs to get her shit together?
http://www.scoutiegirl.com/2010/02/the-art-business-of-crafting-your-online-self.html